Dia de los Muertos is a Mexican holiday where families remember and honor departed ancestors. The holiday is a three day long celebration which includes offerings to the dead, parades and prayer. Sugar skulls, candles, flowers and papel picados are traditional symbols of the cultural celebration. A bright color palette
is used to show the energetic, fun feel of the holiday. Each item in the greeting card line is made of cut paper to convey the importance of the brand feeling homemade. 
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